Tag Archives: business success

096 | Sparking Possibility and Winning Business Awards w/ Gemma Moore

Law of Effortlessness Podcast Gemma Moore Shannon Bush Marketing Business Coach Perth

Sparking Possibility and Winning Business Awards with Gemma Moore

Welcome to a new episode of Law of Effortlessness Podcast with your host and Amazon best selling Author of The Thrive Factor Book, Shannon Bush. Today Shannon is joined by Gemma Moore from Red Spark Communications.

Gemma Moore is a spark finder, a word spinner and a marketing strategist who loves helping women business owners find and share their SPARK with the world. She has a BA in Media Studies (Radio & Print) and is a former producer for ABC Radio where she first discovered the magic of stories. Gemma specializes in writing winning business award submissions and creating successful Facebook Ad campaigns and is joining Shannon today to chat all things Business Awards!

We kick off this episode with Shannon and Gemma chatting about perfection in business with Gemma sharing how for a long she felt like a failure for not achieving the success she thought she deserved – and only after delving deeper into her own self was she able to dig out the gold and begin to gain traction – Gemma shares how in 2018 she kept herself accountable by applying for her own business award, and taking time to really look back and see how many people she had helped and what she had accomplished – and celebrating it.

Stay tuned to hear about how Gemma uses storytelling to support her clients in awards and share their brand consistently, Gemma refers to it as “Story Managing”, with looking at how the story of business owner shows up in the branding colors, the images and fonts being used and much more and how in the current climate with so much information available at the touch of a button that the decision to buy comes down to trust – and the role storytelling plays in building it.

Pearls of Wisdom

“I specialize in helping women find their spark. The thing that makes your heart leap forward and lean in.” – Gemma Moore

“There’s no perfect business, or business woman. It’s about what works for you and doing it your way.” – Gemma Moore

“I’ve always seen myself as the bridge.” – Gemma Moore

“We often forget about what happens afterwards, after the awards.” – Gemma Moore

Connect with Gemma in these places:

Website www.redsparkcommunications.com

Facebook @redsparkcomms

Instagram @redsparkcomms

Connect with Shannon in these places:

Find Out More About The Thrive Factor Book

www.thethrivefactorbook.com.au

Creative Possibility

www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business

085 | The Mediator Diplomat | The Thrive Factor Book Series

The Thrive Factor Book Series Shannon Bush Business Marketing Coach Shalini Nandan Adwoa Abban Nat Wright Mediator Diplomat

Meditor Diplomat Thrive Factor

Welcome to The Thrive Factor Book Series, today it’s all about the Mediator Diplomat Thrive Factor Archetype.

This lady is all about balance and will find herself often caught in the middle of a lot of things and as much as she wants to share and help people, when her advice isn’t followed it can get frustrating.

One of the greatest gifts of the Mediator Diplomat that’s often overlooked and undervalued, is that she is an amazing listener that makes those she interacts with not only feel listened too, but also heard. She’s able to see all sides of the whole and all the moving parts, which means she’s able to present different view points that doesn’t always sit well with others. Boundaries are so important for this lady, and more often than not the Mediator Diplomat tends to be a perfectionist, so please, be kind to yourself and put things out there even when they aren’t quite right.

Join Shannon for a wonderful discussion with three Mediator Diplomats, Shalini Nandan, Nat Wright and Adwoa Abban. First up, is Shalini Nandan (featured in The Thrive Factor Book) from Legally Shalini, supporting and educating women to run responsible businesses with the right legal foundations in place.  Shalini talks about the experience o embracing her archetypes from having one idea, and then recognizing that perhaps her initial perceptions needed adjusting. Shalini’s favourite super-power is her ability to listen carefully and allowing a resolution to unfold rather than pushing through and allowing solutions to present themselves.

Keep listening to hear from Nat Wright who you’ve heard previously on episode 058 of the Law of Effortlessness Podcast. Nat is the owner of Verissima Natural Skin Care, where she hand crafts all natural, beautiful skin care products toxin free. Nat discovered her archetypes in a profiling session with Shannon where she found herself nodding along, and feeling a big YES! Over time, Nat’s learned to rein in her Inspirer Believer, and to balance the Mediator Diplomat with her Mentor Teacher archetype. Nat utilizes her archetypes to be an advocate for natural, toxin free beauty products as the Mediator Diplomat and Mentor Teacher compliment each other for Nat to educate and advocate her customers. Nat reveals that she’s been challenged by infinitely high standards that hold her back for not ever having her work feeling good enough and how she’s balanced it by learning to be proud of her work and all she’s achieved, and to celebrate them.

Adwoa first met her archetypes two years ago and describes it as a confirmation of her identity, and how she is in the world. Adwoa is also an Inspirer Believer, Mentor Teacher and Shapeshifter Alchemist. Adwoa shares what she’s learned from being a Mediator Diplomat, particularly with shifting her perspective to walk in someone else’s shoes and see what life is like from another’s perspective, and requiring others to meet her halfway. Adwoa also shares the challenges she faces with having high expectations and standards, often pushing herself further without stopping, and self-doubt.

Pearls of Wisdom

“The Mediator Diplomat allows me to operate from a higher place and raises the bar for people in solving problems.” – Shalini Nandan

“Give yourself a break when it comes to your standards. It’s self-sabotage. Realize that where you’re at and what you’re doing it OK.” – Nat Wright

“Trust yourself and what you know. Be yourself at all times.” – Adwoa Abban

Connect with Our Guests Here

Shalini Nandan: @legallyshalini

Tune into Shalini’s interview with Shannon on episode 053: Navigating Small Business Legals

Nat Wright: @verissimanaturalskincare

Tune into Nat’s interview with Shannon on episode 058: The Accidental Skin Care Business

Adwoa Abban: @quantumphasesconsulting

Find Out More About The Thrive Factor Book

www.thethrivefactorbook.com.au

Connect with Shannon in these Places:

Creative Possibility

www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in businessh

LOE 060 | People Buy from People | Solo Show w/ Shannon Bush | Podcast

coaching, marketing, magnetic marketing, business coach perth, podcast, entrepreneur, People Buy From People

People Buy from People

Welcome to episode 060 of the LOE Podcast, this episode is a solo show with Business Coach Shannon Bush, talking about this golden rule of entrepreneurship: People Buy from People.

Reflecting on the recent Artful Business Retreat hosted by Elle Roberts, Shannon shares her insights about why it’s important for us to connect with our market and highlights an often overlooked and very critical consideration all business owners can learn from; The reality that there is always a real person with real emotions and real needs who need what you have.  When we fail to connect as a real person, we miss a golden opportunity to educate and make offers, and to really build our relationships with potential clients and prospects.

Touching on the importance of keeping your systems easy to use as a business owner, it’s essential that they are also are as engaging as possible. Shannon shares a case study from one her own clients, who is a corporate consultant. While working with the client, Shannon noticed a lack of images that featured actual people across all of the marketing collateral – including business cards, website, and flyers.  Shannon talks through the impact this has on a business’ perception.

Can you give your clients an effortless opportunity to invest their time, energy and money with you?

Always remember People Buy from People!

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Do you have a question or idea for a podcast episode?  Submit your ideas and questions to thrive@creativepossibility.com.au

Notable Quotes & Pearls Of Wisdom

“Think about the types of people who are buying your products, and why they buy your products.”

“Show people using or receiving your product!”

“Don’t remove the people from your imagery or marketing.”

LOE 045 | Your Customers Aren’t Hiding | Solo Episode

LOE Podcast 045 Your Customers Aren't Hiding _ Shannon Bush | Business Coach Perth

Your host Shannon Bush is back with another solo episode of Law of Effortlessness Podcast.

Episode 45 is all about how the customers you are after in your business aren’t actually hiding.

Are you the best kept secret in your industry?

Shannon talks you through how to get the results you are after. Shannon asks some great questions to really get you thinking how to find your customers you wish to engage with.

She offers some great wisdom around marketing and how relationships are very important in regards to marketing. Listen in and see how you can do business better.

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Wisdom

‘Who are your people you are trying to engage?’

‘Marketing deserves time and energy, but don’t spread yourself too thin.’

‘Making real life connections is super important.’

‘Marketing is about building, nurturing and creating ripples of relationships.’

‘Be bold with your marketing.’

LOE 042 | Kickstarter Tips + Shining Your Light w/ Karen Gunton | Podcast

Podcast LOE 042 Kickstarter Tips + Shining Your Light Karen Gunton | Lighthouse Revolution Illuminate Oracle Deck | Business Coach Shannon Bush

Ever wanted to understand why Kickstarter campaigns can be so powerful and how they can help you to launch something significant in your business?

If you have, or even wondered about the power of crowdfunding in any way at all like I have, then this episode of Law Of Effortlessness Podcast with Karen Gunton is going to be a delight and inspiration to tune into.  I first came across Karen a couple of years ago in the online space, like I do many of the guests I invite onto the show.  I was immediately drawn to her strong messages of empowerment and self leadership and responsibility and intrigued by what she went on to refer to as The Lighthouse Revolution.

When she published her first book in 2016 I watched from a distance while she championed a Kickstarter campaign, her first, to support the launch of her book.  Now, she’s spreading the beams of light even brighter and is in the middle of her second Kickstarter campaign and achieving incredible success.

Having been asked many times about crowdfunding as a source to raise capitol for a business or launch and read about many success stories, I was keen to get Karen on the show to talk with her first hand about her tips and lessons for success and to find out more about the expansion of her business with the upcoming launch of her new oracle deck; Illuminate.

I have no doubt you’ll be as inspired as I was by the conversation and take a lot away from all we talk about.  There’s an abundance of practical strategies you can put into place to create more effortlessness, to shine your light, stand tall, support your mindset and be in a genuine place of service.

Divine.

Be sure to share your learnings, inspiration and any questions in a comment below.

Mentioned Links and Links To Connect

Connect with Karen in these fabulous online places;

Website: http://www.karengunton.com
Facebook: https://www.facebook.com/karenguntondotcom/
Instagram: https://www.instagram.com/karengunton/

and join her Kickstarter as a backer here! it all wraps up 26th October, 2017 so if you’ve missed backing Karen you can still look over how she’s turned her Kickstarter campaigns into a success

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Wisdom

“The lighthouse became my own foundations for what I was trying to build and who I wanted to be”

“Where’s the how? We need to actually have strategies to build ourselves up and shine the light”

“Nobody is going to come along and give you a gold star and say “here’s your purpose”

“Just show up and help some-one!”

“The cool thing about Kickstarter is you do it in a big way – more than anything esle – you get to lead with your mission”

“If you show up everyday (on Kickstarter) and say ‘here’s my thing and I’m ready to bring it to life’ some magical things happen when you’re outside your comfort zone”

LOE 035 Blending Business With Life w/ Teressa Fisk | Podcast

LOE 035 Blending Business with Life | Teressa Fisk Shannon Bush Podcast Business Coaching

In Episode 035 of Law of Effortlessness, your host, Shannon Bush talk with Business and Lifestyle Mentor, Teressa Fisk about blending business with life.

Teressa shares very openly about her journey in her business and the ups and downs she has had and how she has blended her business with her life. The blending business with life journey is different for everyone.  Teressa has worked with many other business owners to help them create their own version of blending business with life.

Has your business taken a different turn that what you expected it would? Listen in to the advice Teressa has for you.

Shannon and Teressa discuss some practical steps to making the blend of life and business happen.

Can you put some of these suggestions in your day and life? How would your business grow if you took some time for yourself and looked at blend over balance perhaps? There is some great practical wisdom you can implement today to make the blending of business and life a little better and easier.

Mentioned Links and Links To Connect

Connect with Teressa in these awesome places;

Her website, Facebook page, Facebook group, her podcast – Holistic Business Lounge, Twitter

You can also hear Teressa interview Shannon on her podcast here

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Wisdom

“If you have an amazing and gut feeling and believe in what you want to do, just take those steps to go for it”

“Look at your day. Work out some new rituals. Block out an hour and do something you love doing.”

“We don’t have enough play in our life.”

“Listen to yourself. Just be and see what comes up for you.”

LOE 030 – It Doesn’t Take Much To Say Thanks| Customer Service 101 w/ Shannon Bush Solo Show

LOE Podcast 030 It Doesn't Take Much to Show You Care _ Shannon Bush | Marketing Coaching Perth | Business Coach

In Episode 030, your host, Shannon Bush shares some insider tips on customer service for small business owners.

She shares her recent experience of poor customer service which left her feeling very disheartened. Shannon shares how small business owners have such an incredible opportunity to really make a big difference with some small actions to really show clients you care about them and they are important.

Listen in to discover some of the things Shannon utilises in her business to show she cares about her clients and how they to her and Creative Possibility. It can be as simple as a hand written card just to say thank you.

Are there ways in your business that can allow you to improve your customer service with your clients? Reflect on what you currently do and see if it can be done better or differently.

Mentioned Links and Links To Connect

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Subscribe to Totally Thriving digital business magazine

Connect with Shannon on her Facebook business page

Connect with Shannon on Instagram

The next round of Shannon’s signature program for women in business, Market To Thrive is open for registrations. Places are limited and the early bird is available until 15th May (saving you $100). Find out more and secure your place here.

Notable Quotes

“As small business owners, we have such an incredible opportunity to really make a big difference with some small actions to really show our clients that we care about them and they are important to us.”

“It’s those little things that we can do to show people that we care and that they are important – that’s what customer service is.”

“Every human being wants to know that they matter.”

“What’s one thing that you can introduce into your business, that is relatively low cost, starting this week that you can do to let the people you are working with that they are important and that they matter to you?”

LOE 029 – Content Marketing Barriers | Shannon Bush + Swapna Thomas

LOE 029 Content Marketing Barriers and What To Do About Them _ Swapna Thomas | Business Coach Marketing Coaching Perth

In Episode 029 of Law of Effortlessness Podcast, Swapna Thomas is back to talk all things content marketing including the barriers and what to do about them with your host Shannon Bush.

Shannon and Swapna dive deep into the barriers they have both seen with their clients around content marketing and content creation. Not only do they talk about the barriers but they also offer you some solutions to try if you struggle with content marketing. The wisdom shared between these two ladies is something you need to immerse yourself in and try to put in place with your business.

If you worry that you don’t have anything to say or that there is so much information on the topic you want to create content on, don’t let that stop you from sharing your knowledge on that topic. There is always a different perspective or different angle to share on a topic. Shannon and Swapna encourage you to get creative and make it effortless.

Enjoy this podcast episode and be open to see what you can take away from this episode and implement in your business to boost your confidence and production of content marketing and content creation.

Mentioned Links and Links To Connect

Listen into Swapna’s new podcast Fearless Creators or sign up for her DIY Content Strategy Toolkit here.

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Subscribe to Totally Thriving digital business magazine

Connect with Shannon on her Facebook business page

Connect with Shannon on Instagram

The next round of Shannon’s signature program for women in business, Market To Thrive is open for registrations. Places are limited and the early bird is available until 15th May (saving you $100). Find out more and secure your place here.

Notable Quotes

“Blogging is one way of creating content for you audience – but that is just one half of the puzzle. The other half is delivering that content to your audience in a way they can consume it and actually take action on it.”

“You have to spend time or money on your content creation and marketing that content.”

“There is always something new to share about a topic. There is always a different perspective or different angle to share. Get creative.”

“Raise the bar of the content that you are creating.”

“What kind of expectations do you have from your marketing strategies and content strategies because this is not a short-term plan, it’s a long-term game and you should have that vision for your marketing.”

“Have patience and hang in there.”