Tag Archives: marketing

086 | Mentor Teacher | The Thrive Factor Book Series

The Thrive Factor Book Series Mentor Teacher Business Marketing Coach Shannon Bush Julie Gibbons Tractor Girl Sarah Thomson Online Social Butterfly Ricci Jane Adama Institute for Intuitive Intelligence Podcast

086 |The Mentor Teacher Thrive Factor

Welcome to the Law of Effortlessness Podcast with Amazon-Best-Selling Author and #businessyoda, Shannon Bush!

Today Shannon introduces you to the Mentor Teacher Thrive Factor Archetypes, strap in because Mentor Teachers have a to to say and so this episode is longer than usual!

Mentor Teachers are here on this earth to Mentor, and Teach and not just in the realms of gaining qualifications. They are always on the lookout for new things to learn in books, courses, podcasts. They are the researchers of the world and pride themselves on what they know. She has moments of being a smarty-pants, can be a bit of a know-it-all, and is incredibly wise. Often, the Mentor Teacher especially as a young woman or girl has interactions with people older than her who indicate she shouldn’t know something yet, or she is too young to know anything causing her to doubt her own knowledge and wisdom.

Shannon is joined today by three incredible Mentor Teachers, Dr. Ricci Jane Adams, Julie Gibbons and Sarah Thomson.

Dr. Ricci Jane Adama is the founder and Principal of the Institute of Intuitive Intelligence (you can find her on pages 136 and 137 of The Thrive Factor Book). Dr. Ricci Jane first met her Archetypes two years ago, describing it as a very powerful, pivotal moment for her, meeting the Liberator Engineer, Inspirer Believer, Shapeshifter Alchemist and of course, the Mentor Teacher.  Ricci shares her vision of bringing regulation to the word of Intuitive Services in the same way regulations guide Universities and schools, and meeting her Mentor Teacher gave her permission to bring her vision together, and manifest it in the real world.

Sarah Thomson from Online Social Butterfly joins Shannon, and how she first met Shannon five years ago and then began coaching with her. Sarah shares her archetypes of Mentor Teacher, Pioneer Seeker and Inspirer Believer and how during her profiling session, she cried realizing all the things she thought were her weaknesses were actually her greatest strengths. Sarah shares how she has a tough time not signing up for courses and constantly learning, especially with a fear that she does not know enough. Sarah also shares one tip that’s worked very well for her – that will with every hour of learning she has to spend two hours implementing (Find Sarah on page 135)

You’ll also hear from Julie Gibbons, former University, TAFE and High School lecturer and the owner of Tractor Girl who teachers makers and crafters to present themselves better online. Julie shares how she was in Mentor Teacher heaven by being paid to research branding, and now teaches branding. Julie chats about self-doubt being a challenge

Notable Quotes and Pearls of Wisdom

“I have to be careful because my Liberator Engineer comes in and wants to add all the new things I’ve learned and change the curriculum!” – Dr. Ricci Jane Adams

“If you don’t take the time, you won’t know what is genuinely yours.” R. Ricci Jane Adams

“Find the space that feels effortless. It’s the easiest way, find the space where you bring your Mentor Teacher to life.” – Sarah Thomson

“There are so many beautiful things in the world, my Inspirer Believer is is very happy to see them.” – Julie Gibbons

“You don’t have to know everything to be an authority, you just have to know enough.” – Julie Gibbons

Connect with the Mentor Teachers here:

Dr. Ricci Jane Adams can be found on her website

Branding Mentor Julie Gibbons can be found on her website and Facebook.

Marketing Expert Sarah Thomson can be found on her website here.

Find Out More About The Thrive Factor Here

www.thethrivefactor.com.au

Connect with Shannon in these cool places

Find Out More About The Thrive Factor Book

www.thethrivefactor.com.au

Creative Possibility

www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business

http://bit.ly/tecircle

LOE 082 | The Thrive Factor Book Series with Kerri Duff-Borthen

LOE Podcast The Thrive Factor Book Archetype Series Marketing Business Coach Shannon Bush Effortless Suzzess Zone Kerri Duff-Borthen

Podcast Episode 082 | The Thrive Factor Book Series: Be a Ninja and Love Yourself w/ Kerri Duff-Borthen

Welcome to Episode 082 of the Law of Effortlessness Podcast with your #businessyoda host, Shannon Bush! Today Shannon is joined by Kerri Duff-Borthen from The Shortlister, a recruitment platform for business owners across Australia.

Kerri met her Thrive Factor Archetypes back in 2017, as a Pioneer Seeker, Visionary Creator, Inspirer Believer, Mediator Diplomat, and a sneaky Heroine Adventurer that kept poking and prodding her way to be seen and heard. Kerri spent two years getting to know each one individually and embracing them wholeheartedly. She identifies mostly as the Pioneer Seeker and Inspirer Believer but sees how they each blend together and make up the whole of who she is (see page 205 of The Thrive Factor Book).

Kerri shares how she previously ran a more traditional recruitment agency called Duff Recruitment but found it was ‘eating her soul’ – it was then that she met Shannon and was profiled with her archetypes and began to embrace and utilize her archetypes including the Mediator Diplomat who supported her to create a process that supported both the employer and candidate beautifully through the recruitment process, and using the Visionary Creator and Pioneer Seeker to disrupt the market and pioneer a new way forward in her industry. Embracing these parts of herself had led Kerry to great success including recognition in the form of awards for her work.

But, like all archetypes there are challenges – Kerri shares how she has learned to identify when she’s out of balance, and that her biggest challenge is being hard on herself – and on the flip side, how she brings herself back into alignment when she’s having a ‘dumpy’ day.

Learn More About The Thrive Factor Book

www.thethrivefactor.com.au

Noteable Quotes and Pearls of Wisdom

“It can be really lonely. I tend to be two or three steps ahead of everyone because I can see where people are going and the path they’re taking. I see their potential.” – Kerri

“It can be a really fun, transparent process. It doesn’t have to be gloomy and heavy.” – Kerri

“I can be very hard on myself and quite judgemental, an overthinker and I can be harsh on others. That’s when I know I’m out of balance.” – Kerri

“Many of us are role models now. It can be tough, but often the harshness we feel is self-inflicted.” – Shannon

“Know our archetypes individually. You might identify with one or two more than the others, but get to know them well.” – Kerri

“Figure out what makes yourself shine, and do more of that.” – Kerri

Connect with Kerri in these cool places

Facebook: @theshortlister

Website: www.theshortlister.com.au

Connect with Shannon in these places

Find Out More About The Thrive Factor Book

www.thethrivefactor.com.au

Creative Possibility

www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business

http://bit.ly/tecircle

LOE 081 | Liberator Engineer | The Thrive Factor Book Series

Law of Effortless Podcast Business Marketing Coach Shannon Bush The Thrive Factor Book Liberator Engineer

Meet the Liberator Engineer

Watch the Video Series Here

Welcome back to a new episode of the Law of Effortlessness Podcast where right now, we’re celebrating the launch of Amazon Bestseller, The Thrive Factor Book by #businessyoda Shannon Bush! If you’ve been tuning in recently you know we’re getting up close and personal with each of the 12 personal leadership Archetypes for women in business from The Thrive Factor Book and today, we have the pleasure of meeting the Liberator Engineer with guests Helen Hart, Stephanie Powell and Shannon Bush as they share the joys and challenges and strengths this freedom loving archetype presents!

The Liberator Engineer is a lover of engineering systems and processes that result in freedom for herself, her biggest challenge is understanding what freedom means to her in all forms, and when freedom isn’t present she becomes frustrated and can even have something of a volcanic eruption or implosion of anger or illness.

Join Shannon for the inside scoop on the Liberator Engineer from Clinical Hypnotherapist and Neuroscience Researcher Helen Hart. Helen shares when she very first discovered The Thrive Factor Archetypes back in 2013 with the launch of Shannon’s first best selling book and the freedom she found in those pages and understanding that came with it. Helen delights in her love of structure and process which gives her the gift of freedom.

Stay tuned to hear from Associate Lawyer, Stephanie Powell who shares her experience of the Liberator Engineer and how for a long time, she felt like her personality kept contradicting itself but when she met Shannon and learned her Archetypes, she felt a huge shift and as if there was an explanation for who she was. Stephanie shares how she has to rein her Liberator Engineer in from time to time and re-frame her natural impulse for frustration or anger and how she uses her Archetypes in her legal work.

You’ll also hear from the Liberator Engineer #businessyoda herself, Shannon Bush as she shares her experiences of being a structure and freedom-loving Liberator Engineer including how she was surprised to discover this side of herself! Shannon shares how as much as systems create freedom for her, that it’s also very easy for it to be confining and frustrating. You’ll hear Shannon talk about what happens when freedom feels like it’s in short supply – eruptions of anger and frustration, or becoming sick or breakdowns in the carefully engineered systems. You’ll also hear an amazing insight into how the Liberator Engineer bumps up against anything egotistical or ego-driven.

Notable Quotes and Pearls of Wisdom

“You are the one individual that can create the freedom you need.” – Shannon Bush

“Having that structure gives me the freedom to create.” – Helen Hart

“If things aren’t working for you it’s ok to rip it down and start from scratch.”   – Helen Hart

“I choose what kind of day I’m going to have. Is it abundant, or wise?” – Stephanie Powell

“You have to love yourself as much as you love everyone else. You have to be as passionate about yourself as you are about everything else.” – Stephanie Powell

“Get clear on what freedom means to you in all the roles that you play.”   – Shannon Bush

Find Out More About The Thrive Factor Book Here 

www.thethrivefactorbook.com.au

Connect with the Liberator Engineers Here

www.helenhart.com.au – Helen Hart

www.meredithlawyers.com.au – Stephanie Powell

Connect with Shannon in these Cool Places

Creative Possibility www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business http://bit.ly/tecircle

Email thrive@creativepossibility.com.au with your comments, questions and episode suggestions!

LOE 080 | Inspirer Believer | The Thrive Factor Book Series

Inspirer Believer Archetypes The Thrive Factor Book Coach Mentor Shannon Bush Perth

Meet the Inspirer Believer

Watch the Video Interviews here

Welcome to episode 080, and the third Archetype the Inspirer Believer with your #businessyoda and now Amazon #1 Bestselling Author for the second time with a solo book – The Thrive Factor, Shannon Bush!

The Thrive Factor features 12 personal leadership Archetypes for women in business. Today we meet the Inspirer Believer, you know her as the cheerleader and champion of optimism. She throws herself into things she is passionate about but can become burned out quickly. Her greatest lesson is to be inspired by herself and to share that with the world. Join Shannon as she chats with three very real Inspirer Believers – Sheryl, Kimberly and Pavitra.

You’ll hear how Kimberlie has been inspired many times and is now onto her fifth business iteration which began with Tai Chi and is now in textiles. Kimberlie shares how one of her greatest joys with this archetype, is championing and cheerleading her mentees in her work, and being able to see the potential in others. On the flip side, you’ll also hear the challenges she faced in not being able to take off her rose-coloured glasses.

Stay tuned to hear from Transition Mentor, Pavitra who describes the transformation and clarity that discovering her archetypes as overly joyous, and how she has fully embraced this aspect of herself to believe in the unknown more than what is known and in surrendering to the flow of life and creating from there. Pavitra also shares her challenges – acknowledging how easy it is for her to be inspired and to inspire others, and not having healthy boundaries to support it. Pavitra also shares how she is challenged by the logical mind trying to fathom many of the qualities, ideas and creativity of the Inspirer Believer as they are so intangible.

Keep listening to hear from Graphic Designer Sheryl Young, who shares the joy of being so excited in the beginning of new projects, and the challenge of that huge amount of energy burning up so quickly and burning out fast. Sheryl also shares how she’s embraced a side of herself to cheer on her clients and using it to grow her own confidence and having permission to be authentic to herself.  

Notable Quotes and Pearls of Wisdom

“The energy of the Inspirer Believer is about balance, about what’s best for everyone not just ourselves.” – Kimberlie

“The inspiration is in everything in life it’s all around us and in the air we breathe.” – Pavitra

“Allow yourself to be authentically you.” – Sheryl

Connect with our Inspirer Believer’s Here

www.brightcrafts.com.au Kimberlie Clare-Campbell

www.pavitraguru.com – Pavitra Guru

www.nevertheless.com.au – Sheryl Young

Find Out More About The Thrive Factor Book and Profiling

www.thethrivefactorbook.com.au

Connect with Shannon in these places:

Creative Possibility www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business http://bit.ly/tecircle

Email thrive@creativepossibility.com.au with your comments, questions and episode suggestions!

LOE 079 | Heroine Adventurer | The Thrive Factor Book Series

Heroine Adventurer, The Thrive Factor Book, Archetypes, LOE Podcast, Business Coach Shannon Bush

Meet The Heroine Adventurer

watch the video interviews here

Welcome to the second installment of The Thrive Factor book series with your host, Shannon Bush, today joined by Emma Halyer, Tanita Seton, Kelly Weaver – three women with the Heroine Adventurer Archetypes! The Thrive Factor book featues 12 personal leadership Archetypes for women in business.

The Heroine Adventurer is a great lover of the outdoors and nature, she loves to get out there and fiercely defend the underdog and is grounded by being in nature. Heroine Archetypes are also the most competitive of all the archetypes and become incredibly focussed when they have a challenge or goal in mind.

Join Shannon in a delicious discussion with Emma, and what is was like getting to know this side of herself. Emma shares how she always knew she had a wild side, but never understood how she fit in. You’ll hear Emma talk about how she now embraces this part of herself to fight fiercely for her clients and drive her passion – and the challenge of keeping her in balance and not all-consuming.

Stay tuned to learn from Kelly Weaver from Bridal Bling’s experience of getting to know her inner Heroine Adventurer, including being involved with sports, and the fearlessness and loyalty that is fiercely present. You’ll hear Kelly share how the Heroine Adventurer drives action for her, and how rather than looking at a problem she looks to her archetypes to understand where any angst could be coming from.

Keep listening to hear from photographer, Tanita Seton shares how the Heroine Adventurer is one of her favorite archetypes. You’ll hear how Tanita is expressing her Heroine Adventurer by getting outdoors with her dog, enjoying being out in nature to enjoy the headspace it brings her. You’ll also hear the challenges Tanita faces in competing with herself and developing more self-compassion and care so she doesn’t fall victim not-enoughness. You’ll also hear some simple, practical tips from Tanita that will support you to embrace your inner Heroine Adventurer.

Notable Quotes and Pearls of Wisdom

“She was my strength, the passion for more and the reason I left working in a bank.” – Emma Halyer

“Self-love helps to eradicate the competitiveness.” – Emma Halyer

“I look to my ladies to work out which one is making me feel like there’s a problem to figure out which one isn’t happy and from there, it’s much easier to solve a problem.” – Kelly Weaver

“Jump in, enjoy the adventure, and enjoy the ride!” – Kelly Weaver

“It really clicked things in place for me – why I hate being inside the house all day.” – TanitaSeton

“Don’t let it get so full on that you forget to give yourself space. You need to get out in nature.” – Tanita Seton

Connect with Our Heroine Adventurer’s Here

Emma Halyer Financial Architects www.finarc.com.au

Kelly Weaver Bridal Bling www.bridalbling.com.au

Tanita Seton Photography www.tanitasetonphotography.com.au

Find Out More About The Thrive Factor Book

www.thethrivefactorbook.com.au

Connect with Shannon in these places:

Creative Possibility www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business http://bit.ly/tecircle

Email thrive@creativepossibility.com.au with your comments, questions and episode suggestions!

LOE 078 | Advocate Rescuer | The Thrive Factor Book Series

Thrive Factor Book Series LOE Podcast Shannon Bush Business Marketing Coach Perth Advocate Rescuer

LOE 078 | Meet the Advocate Rescuer Archetype

watch the video interviews here

Welcome to the first installment of The Thrive Factor book series of Law of Effortlessness Podcast – last week, you heard Business Coach Shannon Bush talk briefly about each of the twelve archetypes, and today you get to meet just a few of the amazing women Shannon has profiled as an Advocate Rescuer. These women have bravely put their hands up to share their experiences and wisdom after uncovering their archetype as the Advocate Rescuer.

In this powerhouse episode, you’ll meet Yvonne Atkinson, Angelique Bavich, Kylie-Jo Barker who share their stories and insights post-profiling and what it means to them, their strengths and challenges, and how they use the knowledge and insight to create thriving businesses.

Tune in to hear Shannon chat to Yvonne about her Advocate Rescuer as Yvonne describes her first encounters as being hard, frustrating and heavy – and how she now uses the archetype to be the balancing factor to the other archetypes that are present, and how she came to embrace this side of herself.

Keep listening for Angelique’s take on the Advocate Rescuer archetype including her experiences of learning to say no to things, in order to say yes to herself, and how that, in turn, teaches her family, friends, and clients to care for themselves and put themselves first. You’ll also here Angelique speak about the challenges she faces in knowing the difference between helping and rescuing someone.

Shannon finishes this episode with one very special guest, Kylie-Jo Barker who had been part of the Creative Possibility team for a long time. Kylie-Jo shares how learning that she has a voice, and it is valuable and valid has been the biggest blessing, and challenge and how she has learned to recognize when she is and is not using her voice effectively. 

What is the Amazon #1 Best selling book The Thrive Factor about? The Thrive Factor book featues 12 personal leadership Archetypes for women in business, providing valuable information for each archetype on its expression of mindset, marketing, money and magnetism.

Notable Quotes and Pearls of Wisdom

“I have learned to love my Advocate Rescuer. She is an advocate for me.” – Yvonne

“When she’s in her advocate role, when she says NO – that’s when she shows my clients, friends and family it’s ok to look after myself first.” – Angelique

“I have a voice and I can be respected for it.” – Kylie-Jo

Connect with Shannon in these places:

Find Out More About The Thrive Factor Book

www.thethrivefactorbook.com.au

Creative Possibility

www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business

http://bit.ly/tecircle

LOE 077 | Meet the Thrive Factor Archetypes | The Thrive Factor Book Series w/ Shannon Bush

LOE Podcast Thrive Factor Book Series Marketing Magnetic Business Coach Perth Shannnn Bush

The Thrive Factor Book is Almost Here… and it’s Time to Meet the Archetypes!

Watch this episode as a video also and see Shannon share this awesome info here.

Welcome to a very special episode of Law of Effortlessness Podcast with #businessyoda Shannon Bush! In this special episode, Shannon shares with us the announcement of her new book, The Thrive Factor – with a juicy behind-the-scenes peek at how this book came to be!

In 2013 Shannon published her first book, The Personal Leadership Style after two and half years of research and study in psychology, transpersonal art therapy, and archetypes and the patterns of behaviors and challenges she saw in her clients – her first book introduced the world to the twelve archetypes Shannon uncovered and developed and now, The Thrive Factor Book is here and has superseded it!

The Thrive factor Book is here to help you meet different, or forgotten parts of yourself and to understand challenges and strengths – and to give you permission to own your strengths, challenges, to be more of who you are and want to be, bringing a fierce determination and confidence. Shannon has invited many of the women she has worked with over the years to share their experience of working with their archetypes and the difference it’s made in their lives and businesses – over 48 women sent in their stories and is featured in the book – and you’ll hear from some of them soon.

After publishing the high-level first book, The Thrive Factor is a very in-depth look at each of these archetypes and how they interact with your Effortless Success Zone, focusing on your personal magnetism and inspiration which filter into your business – how people are drawn to you and inspired by you – a little different for each archetype!

Shannon shares how growing up, she realized that in spite of being told to work hard and put in lots of effort for success, she found it difficult and the hard, overwhelming work prevented the beliefs, mindset, and creation of our unique effortless success zone: enter, the beginnings of what Shannon stands for. Standing up for your strengths, acknowledging your challenges, choosing effortlessness – because when you give yourself permission to be in your effortless success zone, even when you do have days where things get de-railed you will have the resilience to “bounce forward.”

Stay tuned to hear an introduction to the twelve Archetypes:

  • Advocate Rescuer
  • Heroine Adventurer
  • Inspirer Believer
  • Liberator Engineer
  • Mediator Diplomat
  • Mentor Teacher
  • Mother Nurturer
  • Networker Connector
  • Pioneer Seeker
  • Queen Ruler
  • Shapeshifter Alchemist
  • Visionary Creator

Notable Quotes and Pearls of Wisdom

“When you give yourself permission to be more of who you are, enormous confidence follows.” – Shannon Bush

“When you give yourself permission to be in your effortless success zone, even when you do have days where things get de-railed you will have the resilience to ‘bounce forward’.” – Shannon Bush

“The Effortless Success Zone is about being who you are – your most naturally magnetic self.” – Shannon Bush

Find Out More About The Thrive Factor Book

www.thethrivefactorbook.com.au

Connect with Shannon in these places:

Creative Possibility www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business http://bit.ly/tecircle

Email thrive@creativepossibility.com.au with your comments, questions and episode suggestions!

_____

What is the Amazon #1 Best selling book The Thrive Factor about? The Thrive Factor book featues 12 personal leadership Archetypes for women in business, providing valuable information for each archetype on its expression of mindset, marketing, money and magnetism.

LOE 076 | Effortless Business and Health w/ Kat Blake


LOE Podcast Perth Business Marketing Coach Shannon Bush Kat Blake LOE Podcast

Episode 076 Effortless Business and Health with Kat Blake, Invigorate Naturopathy

How do you beat the stress and overwhelm of running your own business? We’ve all been there, worrying if we have enough income to pay our bills, clients rescheduling appointments – so, how do we manage that level of constant stress and create our own effortless business?

Join Shannon as she chats with Naturopath, Kat Blake about how she grew her business, implemented a leveraged business model which allowed her to enjoy effortless business, and her best tips for managing stress, fatigue, and anxiety in business.

Kat shares her fears about becoming a full-time business owner from deciding when it was the right time if she had enough money to support it and a strong client flow – and discovered the niche she most enjoyed working with. You’ll hear Shannon and Kat talk about how Kat began to move into a more leveraged business model by hosting events, and the challenges and celebrations that followed from choosing presenters wisely, and getting feedback from attendees on the topics they were interested in, and acting on it to include those topics more specifically at future events.

Shannon and Kat share candidly the challenges of running events from Kat’s struggle with technology and presentation slides that didn’t work, and only allowing four weeks to market the event. Shannon asks Kat how she held it together and kept calm on the day of the event, and you’ll hear Kat’s tips including meditation to calm her breathing and heart rate, and coming from a place of gratitude.

Join Shannon and Kat for a discussion on what makes Naturopathy different from visiting your GP, and how she handles skeptical clients, and how Kat manages to check in with all her clients (including automated emails!). You’ll also get to hear Kat share some excellent tips on managing stress, overwhelm, and anxiety when running a business including:

  • Slowing down – eat mindfully, sit down and slowly eat your lunch.
  • Meditation which will support your mind health, once or twice per week
  • Move the body – go for a walk around the block, move your body

Notable Quotes and Pearls of Wisdom

“Once I niched, I knew what I was saying and it was much easier to market myself to them.” – Kat Blake

“It’s important to choose your team wisely. Just because someone is also a Naturopath, doesn’t mean we are focussing on the same thing and we compliment each other nicely.” – Kat Blake

“More of us should celebrate saying NO. It’s not always a right fit.”  – Shannon Bush

“Remember why you started your Naturopathic business.” – Kat Blake

Connect with Kat in these places:

www.inaturopathy.com.au
www.facebook.com/invigoratenaturopathy
www.instagram.com/invigorate_naturopathy

Connect with Shannon in these places:

Find Out More About The Thrive Factor Book

www.thethrivefactorbook.com.au

Creative Possibility

www.creativepossibility.com.au

Thriving Entrepreneur Circle Facebook group for women in business

http://bit.ly/tecircle