Tag Archives: Mindset

LOE 072 | 5 Key Ingredients to Being an Industry Leader | Business and Marketing Coach Shannon Bush

Marketing Business Coach Shannon Bush Being Industry Leader Law of Effortlessness Podcast Perth

Have you wondered how some businesses seem to be the leaders of their industry, and how they got there? 

Welcome to a special episode of the Law of Effortlessness Podcast… as taken over by Shannon’s Online Presence and Podcast Manager, Ashleigh!

On this episode, you will hear a special interview Shannon gave to Julz Pozar, originally aired on Boss Mode Radio on becoming an industry leader and why on earth you’d be interested in being the authority in your space – beyond increasing your client list!

>> When you tune in remember this was originally recorded for a radio show, so there’s mentions of breaks 😉

You’ll hear some familiar names, and the success stories of Kat Blake and Carla Schammer, current members of the Thriving Entrepreneur Circle Facebook Community.

Listen in for Shannon’s 5 Key Ingredients to becoming an industry leader:

  1. Niching
  2. Getting support
  3. Mindset and Confidence
  4. Consistency
  5. Being on-brand

There are nuggets of gold throughout this interview from tips on networking effectively, knowing what branding means, focusing on the things you are accomplishing and the things you can celebrate, and setting goals that are so big it sends us into overwhelm, and remembering your vision for your business.

Shannon takes on common myths from doubting your own ability to be an industry leader, what to do if there are already several established and prominent industry leaders, to the fear of failing and making mistakes. You’ll also hear how and why Shannon got into business in the first place and the incredible people who influenced her inner entrepreneur.

Notable Quotes and Pearls of Wisdom

“Without those little things, the big things don’t happen.” – Shannon Bush

“No matter how long we’ve been in business, we all have a crisis of confidence from time to time.” -Shannon Bush

“We don’t need to know anything and everything about a topic to be an expert. What you DO need, is to know how to find the answers to things you don’t know.” – Shannon Bush

“An industry leader is someone who follows through and does what they say. If you’re going to help someone, do it.” -Shannon Bush

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Do you have a question or idea for a podcast episode?  Submit your ideas and questions to thrive@creativepossibility.com.au

Lastly, tune into Boss Mode Radio here! It’s the best online radio show for business owners.

 

LOE 057 | Reality of Overwhelm w/ Shannon Bush & Sarah Thomson | Effortless Business Events Takeover

Business, Coach, Marketing, Entrepreneur, Podcast, Business Coach Perth | Reality of overwhelm

The Reality Of Overwhelm In Business

Welcome to episode 057 of Law of Effortlessness Podcast, with another Effortless Business Events Take Over episode!  You know what that means – Shannon and Sarah are teaming up again and this time they discuss the reality of overwhelm.

It’s a “phenomenon” that affects every human being and is a frequent issue for business owners and entrepreneurs. Instead of succumbing to overwhelm, understanding the reality of overwhelm can help you to work with it.

Tune in to hear Sarah share how a two-minute Facebook Live sparked a huge conversation of perception, projection, inner criticisms, and overwhelm.

Drawing on her extensive coaching background, plus her expertise as a qualified counsellor and Arts Therapist, Shannon shares her views on the science behind overwhelm and the psychology underpinning what takes over when your mind becomes overloaded – you might even notice these things happening in your own life and business.

In this inspirational episode both ladies share their wisdom and tips for overcoming overwhelm and how your personal life impact business and vice versa. If you take something positive away from tuning into this episode be sure to leave a comment below.

Mentioned Links and Links To Connect

Connect with Sarah via her website here and on Facebook here.

Find out more about Effortless Business Events here

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Do you have a question or idea for a podcast episode?  Submit your ideas and questions to thrive@creativepossibility.com.au

Notable Quotes & Pearls Of Wisdom

“The minute you get overwhelmed you drop everything that is not your zone of genius, and many business owners, they’re zone of genius is not marketing.”

“Your ideal clients are often very like you.”

“We wanted to share and be ourselves, it’s too hard to be anyone else.”

“Normal is just a cycle on a washing machine.”

LOE 046 | Live Coaching Call w/ Pratibha Pal

LOE 046 Live Coaching Call _ Pratibha Pal | Business Coach Marketing

Welcome to Episode 046 of Law of Effortlessness Podcast. This episode is a Live Coaching Call with Pratibha Pal.

Pratibha works as a social media consultant with mainly women entrepreneurs who are a bit overwhelmed with the use of social media. Right from planning the content for them to having a session where she works with them on a 1:1 where Pratibha analyses their social media and let them know how to work with it.

During this live coaching call Shannon coaches Pratibha on the following areas: visibility, being consistent and the fear of being not good enough.

Listen in and discover how Shannon supports and coaches Pratibha and see if there are take-aways you can start to implement in your life and business as well.

Mentioned Links and Links To Connect

Connect with Pratibha Pal in these awesome places;

her website, or here’s where you can connect with Pratibha and find out more about woring with her

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Wisdom

“Believe in your actions and what you do.”

“If we don’t ask the answer is always no. If we do ask the question the answer might be no, it might be not right now, but that doesn’t mean it’s a no forever or it might be a resounding yes I’d love to work with you and when can we get started?”

“Marketing is about relationships”

LOE 045 | Your Customers Aren’t Hiding | Solo Episode

LOE Podcast 045 Your Customers Aren't Hiding _ Shannon Bush | Business Coach Perth

Your host Shannon Bush is back with another solo episode of Law of Effortlessness Podcast.

Episode 45 is all about how the customers you are after in your business aren’t actually hiding.

Are you the best kept secret in your industry?

Shannon talks you through how to get the results you are after. Shannon asks some great questions to really get you thinking how to find your customers you wish to engage with.

She offers some great wisdom around marketing and how relationships are very important in regards to marketing. Listen in and see how you can do business better.

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Wisdom

‘Who are your people you are trying to engage?’

‘Marketing deserves time and energy, but don’t spread yourself too thin.’

‘Making real life connections is super important.’

‘Marketing is about building, nurturing and creating ripples of relationships.’

‘Be bold with your marketing.’

LOE 042 | Kickstarter Tips + Shining Your Light w/ Karen Gunton | Podcast

Podcast LOE 042 Kickstarter Tips + Shining Your Light Karen Gunton | Lighthouse Revolution Illuminate Oracle Deck | Business Coach Shannon Bush

Ever wanted to understand why Kickstarter campaigns can be so powerful and how they can help you to launch something significant in your business?

If you have, or even wondered about the power of crowdfunding in any way at all like I have, then this episode of Law Of Effortlessness Podcast with Karen Gunton is going to be a delight and inspiration to tune into.  I first came across Karen a couple of years ago in the online space, like I do many of the guests I invite onto the show.  I was immediately drawn to her strong messages of empowerment and self leadership and responsibility and intrigued by what she went on to refer to as The Lighthouse Revolution.

When she published her first book in 2016 I watched from a distance while she championed a Kickstarter campaign, her first, to support the launch of her book.  Now, she’s spreading the beams of light even brighter and is in the middle of her second Kickstarter campaign and achieving incredible success.

Having been asked many times about crowdfunding as a source to raise capitol for a business or launch and read about many success stories, I was keen to get Karen on the show to talk with her first hand about her tips and lessons for success and to find out more about the expansion of her business with the upcoming launch of her new oracle deck; Illuminate.

I have no doubt you’ll be as inspired as I was by the conversation and take a lot away from all we talk about.  There’s an abundance of practical strategies you can put into place to create more effortlessness, to shine your light, stand tall, support your mindset and be in a genuine place of service.

Divine.

Be sure to share your learnings, inspiration and any questions in a comment below.

Mentioned Links and Links To Connect

Connect with Karen in these fabulous online places;

Website: http://www.karengunton.com
Facebook: https://www.facebook.com/karenguntondotcom/
Instagram: https://www.instagram.com/karengunton/

and join her Kickstarter as a backer here! it all wraps up 26th October, 2017 so if you’ve missed backing Karen you can still look over how she’s turned her Kickstarter campaigns into a success

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Wisdom

“The lighthouse became my own foundations for what I was trying to build and who I wanted to be”

“Where’s the how? We need to actually have strategies to build ourselves up and shine the light”

“Nobody is going to come along and give you a gold star and say “here’s your purpose”

“Just show up and help some-one!”

“The cool thing about Kickstarter is you do it in a big way – more than anything esle – you get to lead with your mission”

“If you show up everyday (on Kickstarter) and say ‘here’s my thing and I’m ready to bring it to life’ some magical things happen when you’re outside your comfort zone”

How Often Should I Review My Marketing Message?

Blog Review My Marketing Message - Creative Possibility | Shannon Bush Marketing Coaching Perth

One of the biggest marketing questions I get asked: How often should I review my marketing message? Here's what I think...

Things aren’t working for you and you find yourself thinking “I really should review my marketing message!”

Defining your marketing message can become one of the most frustrating things you do in your business.  It can feel like you’ve never got it just right and ready to do it’s awesome job at helping you connect with all those fabulous people out there in the big wide world who are looking for you but don’t yet know you exist.

I know, in reality It can certainly take a while to evolve into something succinct and clear and magnetic. I have found many small business owners I’ve worked with or spoken to about their marketing message and overall business messages, have felt the need to constantly change it because it’s just not quite right.

Perhaps it isn’t quite hitting the mark and making an impact and magnetically drawing people to you.  It will need to be reviewed and changed over time but I think the thing to be aware of is that we can also change it for change sake.

Your message may very well be ideal for you and your target market but you’re simply not sharing it anywhere much or not sure what to do with it to let it work it’s magic.

Here’s some truths to consider about your marketing message;

You will evolve as you learn and experience.

So will your ideal clients.

So yes, you will need to review and evolve your marketing message in line with that.  But don’t get tempted to change things up just because it’s boring, not working, you don’t like sharing or saying it. You can only know if your message is on point after you’ve been sharing it consistently over a period of time.

And by consistent I mean more than a random time once a week or month!

So the question I posed at the begining of this blog is looking for an answer!I suggest a quarterly check in on your message to see if it’s still in alignment. If it

How Often Should I Review My Marketing Message?

I suggest a quarterly check in on your message to see if it’s still in alignment. If it is don’t change it. If not it may only need a slight tweak, not a massive overhaul.

Read what you have as your message out lout and see how it sounds and feels. Trust yourself and adjust accordingly.

Practice more proactively using your message everywhere you can.  This goes for your current message, or the new one you’ve crafted.  Only using it frequently will provide you with the feedback as to it’s effectiveness.

Be consistent and as clear as you can be and let your message do it’s work, magnetically drawing more of the right clients your way.

LOE 40 | Staying Motivated | Shannon Bush Solo Show

LOE Podcast 040 Staying Motivated _ Shannon Bush | Business Coach Australia | Marketing Coach Perth

Welcome to Episode 40 of Law of Effortlessness Podcast. Your host, Shannon Bush is back with a solo show on the themes that have been coming up lately in conversations she’s had with clients and her business network; it’s all about staying motivated.

When there are challenges coming up, whether that be on a personal level or a business level, or both, there are often questions that arise like:

Why am I doing what I am doing?

What is this all about?

What’s the purpose of me being in business?

Am I ever going to get any results?

Am I ever going to get any return for all the effort and investment I’ve made?

There are often more questions than answers. Shannon believes business owners want to leave a legacy through their business that makes a difference for others. When you understand what sort of legacy you wish to leave through your business dream big and step outside of your comfort zone. Are you having trouble seeing your accomplishments?

Shannon asks you to consider if you have you actually accomplished and have wanted to achieve?

Take the time to give yourself a reality check about how far you have actually come.

One way you can do the reality check is to keep a gratitude journal and engage in this activity regularly.

Listen in to this episode for tips to staying motivated in your business at every stage.

Mentioned Links and Links To Connect with Shannon

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Wisdom

‘When there are challenges coming up, whether that be on a personal level or a business level, or both, there are often questions about why am I doing what I am doing? What is this all about? What’s the purpose of me being in business? Am I ever going to get any results? Am I ever going to get any return for all the effort and investment I’ve made? … There is often more questions than answers.’

‘Every business owner has some sort of legacy they want to leave with their business.’

‘Dream big. Step way outside of your comfort zone.’

‘What have you actually accomplished and have achieved. Have a reality check about how far you have actually come.’

LOE 038 | Getting To Grips With PR w/ Linda Reed-Enever | Podcast

LOE 038 Getting to Grips with PR _ Linda Reed-Enever

Welcome to Episode 38 of Law of Effortlessness Podcast.  This week Shannon Bush talks with Publicist and Marketing Consultant Linda Reed-Enever. Linda lives and breathes publicity, driven by a genuine passion for connecting; everything from people to ideas.

Linda is the Principal Director at ThoughtSpot PR and Founder of Media Connections and Business Business Business. With her ‘can do’ attitude and entrepreneurial spirit she inspires and motivates as she connects people and opportunity. Linda’s innate ability to network and think on her feet has positioned her as a dynamic leader in the communications and marketing arena and often the marketing ‘go to’ girl.

Shannon and Linda talk candidly about PR and why you would use it in your business. Listen to this amazing podcast episode and reflect on what you do in your business and see if there are any tips and tricks you can pick up to bring some media attention to the valuable things you do as a business owner.  Linda’s full of practical tips and advice and she’s got the proven track record to back her teaching, so this is definitely worth a listen.

Mentioned Links and Links To Connect

Connect with Linda in these awesome places;

her Facebook page, Twitter, LinkedIn, You Tube and grab the fabulous resource Linda mentioned here.

Connect with Shannon in these places

Join the Thriving Entrepreneur Facebook group for women entrepreneurs

Her Facebook business page and on Instagram

Notable Quotes & Pearls Of Business and Life Wisdom

‘When you have nothing to share, that’s just a case of you not looking at your business.’

‘Step out of your business and look at it from the outside. Look at it as a third person. Treat your business as your client. If you can do that you can see the opportunities that are out there.’

‘Find the place where you are wanted. Its ok to say no.’

‘PR and marketing takes time. Its either your time or the publicist’s time.’

‘If you’re not doing anything, nothing will happen.’