Video and Visibility with Jenny De Lacy
Welcome to another installment of Law of Effortlessness Podcast with your #businessyoda host, Shannon Bush today joined by Visibility Coach Jenny DeLacy.
After a 25-year career in corporate L&D,
creating audience-focused programs, and powerful presentations, Jenny brings
the system and process needed to make face-to-camera video marketing effortless
and simple for business.
Rejecting random acts of video, and needing an effortless system to follow to grow her business, Jenny developed a six-step system that makes adding video simple and easy to implement in any type of business, and achieve strategic results by nailing the message, speaking to your intended audience and LOVING yourself sick on video
Shannon and Jenny chat about knowing your audience and your message – in creating meaningful and intimate conversations that propel your profile and profits. You’ll hear a juicy discussion about being authentic, being yourself without pretense or staged drama and having everything polished. You’ll also hear a fantastic discussion on knowing your audience well and how to engage with them, including the language and emotions that our clients experience just before they meet us, and what happens when they do come into our world.
Stay tuned to hear some easy and simple strategies to help you navigate using video in your business, and discover when its time to up-level your video presence.
Pearls of Wisdom
“You don’t want to be the best-kept secret in town.” -Shannon Bush
“There’s a lot of raw authenticities out there – but this isn’t about sharing your undies for undies sake.” – Jenny De Lacy
“We need to think like bigger businesses more.” – Jenny De Lacy
“Have you ever asked your ideal avatar what they want from you?” – Jenny De Lacy
“What do you need to say to move someone from panic to relief?” – Jenny De Lacy
“It’s never about the tripod.” – Jenny De Lacy
Connect with Jenny in these places:
Connect with Shannon here:
Creative Possibility – www.creativepossibility.com.au
Thriving Entrepreneur Circle Facebook group for women in business – bit.ly/tecircle
Find Out More About the Thrive Factor Book here: